Conveniently located near Santa Cruz's BMX Park, Pacific Ave. Cycles is a hybrid bike repair/retail shop. It covers all the standard bike-upkeep necessities, including suspension service and disc repair, even for electric bikes. The shop's collection of bikes and accessories for sale include new, used and consignment models. Some of the more prominent brands here include BMX, Dirt Jumper, Fit Bike Co., S & M, United, Black Market and Haro. Customers can expect courteous service from a staff interested in educating their clientele about the best ways to enjoy and maintain their bikes.