Santa Cruz Paint Company

Located by the clock tower in downtown Santa Cruz, this company founded in 1952 sells house and car paint. They carry several eco-friendly lines of Benjamin Moore paint and assist customers in finding the color and price that is right for them. They do free in-home consultations, provide free color chips, and offer waterborne-based paints low in volatile organic compounds (VOC). Their paints are odor free, self-priming, require no more than two coats for deep colors, and can be recoated in one hour.